FREEBIRD Stores, a handcrafted boot company co-founded by Steve Madden and now led by CEO Mike Murphy, boasts over 20 locations across the United States. I joined the company as a Graphic Designer at the beginning of 2023. Since then, I have excelled in producing engaging content for various marketing channels. I have honed my skills in collaborating effectively across teams to achieve comprehensive goals. Through my time here, I have consistently developed some of the highest-performing emails and social media creatives in the brand's history. In the past year, I have also picked up the camera, directing and shooting successful product shoots.